Nov 25, 2019
Today we’re visiting with Lorna Stuart Trainor, owner of A Room in Bloom located in Athlone, Ireland to discuss:
- her winding career path from archaeology to floristry
- how she decided it was time to take a leap and open her own retail flower shop
- the loneliness of being a business owner and how she has overcome it
- the conversation which led her to rethink her business model
- her transition from retail florist to by-appointment only event florist
- customer reactions to her business model shift
- the value of both hiring freelancers and working as a freelancer
- handling the expectations of clients
- the special bond she's created with two of her industry peers, Jenny and Sylvia
- the weekend she won two awards for her wedding florals and...Rugby Player of the Year!
Links mentioned in Episode Fifty-One:
- Nick Priestly | Mood Flowers
- Jenny Murphy | Flowers by Moira
- Sylvia Abraham | Bella Botanica
- Josephine Rogers Strain | Callas Floral Design
- Chapel Designers | Holly Chapple | Evan Chapple
- Kevin Dooley & Orlagh Dooley | Dooley's Flowers
- Matthew Landers
- Flowerstock
- Fleuramour
See more of Lorna's work here:
Website | Instagram | Facebook | Pinterest | Twitter
Today’s episode is brought to you by:
Greenleaf Wholesale
Keeping Florists Blooming Since
1950 - 'When you Succeed, We Succeed.'
- The Greenleaf shipping division and knowledgeable sales reps make it possible to experience Greenleaf flowers even if you aren’t close to a physical location. Click here to follow Greenleaf on Instagram. Click here to sign up and become a Greenleaf customer
___________________________________________
Co-Hosts: Amy McGee (Botanical Brouhaha) & Maggie Bailey (Bramble & Bee)
BB Podcast Sound Engineer: Landon McGee